Some beneficial wild plants suffer from reputation: To nettle someone means to annoy them, and nettle plants are in fact covered with hollow micro-spikes that inject a skin irritant. But nettles are also an early-spring cooked green par excellence.
Other plants are victims of poor branding. Critical to the survival of monarch butterflies, milkweed is delicious when cooked. Jewelweed, native to wetlands, contains a sap which counteracts poison ivy, and its orange or yellow orchid-like flowers attract hummingbirds and butterflies. Yet both plants have names which define them as undesirable. [Read more…] about Wildflower Public Relations Failures