When you enter the hamlet of Wallkill, you are greeted by the happy face of the Borden Company’s mascot, Elsie the Cow. The company’s website states that this mascot dates to the 1930s.
Underneath Elsie is a sign stating that the Hamlet of Wallkill was the location the “Home Farm” of John G. Borden. Thus, many commonly believe that Borden Condensed Milk was in fact invented in the Hamlet of Wallkill; however, its origins can be traced to Burrville, Connecticut and Gail Borden, Jr. Actually, the business was not originally called Borden at all – that title would come later. [Read more…] about Everyone Knows Elsie: A Short Borden Company History