The Lake George Land Conservancy (LGLC) is holding its 21st annual Land and Water Conservation Celebration online this year. The virtual event will begin July 31st and end August 2nd, and will include the premier of the organization’s new five-minute video to raise awareness of its mission.
The Celebration has historically been the LGLC’s largest fundraiser, typically generating more than $200,000 for land conservation and water quality protection projects throughout the Lake George basin. This year’s event will feature three campaign areas while also promoting the organization’s overall mission and the people who make its accomplishments possible.
The LGLC will be seeking donations in support of projects in the Bolton Hub, Huletts Landing area, and stewardship and education initiatives. Each campaign will have its own short inspirational video that describes the projects and their importance.
In addition to the videos, LGLC staff will also hold live video updates twice each day, at 10 am and 4 pm, to welcome and thank those who are participating, and to make announcements throughout the weekend.
“The pandemic has forced us to switch gears from our usual dinner and auction to this online format,” LGLC Executive Director Jamie Brown explained in announcement of the change. “We are excited to take this opportunity to try something new to reach out to our dedicated supporters and include them in this virtual event. Although we can’t come together in person for our Celebration this year, we have put together a virtual event that will allow folks to still feel connected to their friends, the LGLC, and the lake. Our hope is that these virtual offerings will also allow them to experience the impact that they are making by being a part of the LGLC. Although this event is online, the content that is available is personal, and we think that people will enjoy finding out what their friends, neighbors, and the LGLC have been working on to protect the land that protects the lake for everyone.
“LGLC staff, directors, and other friends of the LGLC have all helped to make this happen,” continued Brown. “We also thank the members of our Honorary Committee and Events Committee volunteers who have been so understanding and supportive as we’ve had to adapt the event to this virtual format. We’re grateful for everyone’s support as we continue our important work of protecting the land that protects the lake for everyone during the current situation.”
The event can be viewed online starting at 9 am on July 31st to watch the new LGLC video, learn about and support current projects, and tune in for the live broadcasts. The LGLC is also providing text updates on the Celebration’s progress throughout the weekend for those who sign up. The texting sign-up form, as well as information about the event prior to the 31st, is available on LGLC’s website.
All funds raised during the Celebration weekend will go towards land conservation efforts in order to protect the land that protects the lake. The resulting permanent protection of stream corridors, shoreline, ridges and forests around Lake George, all help to protect the water quality of Lake George.