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The Rise and Fall of NY’s Taylor Wine Company

February 28, 2015 by Editorial Staff 32 Comments

Taylor Wine Company Finger LakesIn 1880, Walter Stephen Taylor, a cooper’s son, started a commercial grape juice company in New York’s Finger Lakes region. Two years later, wine production was added, and by the 1920s, the Taylor Wine Company was firmly established.

Walter Taylor’s three sons carefully guided the company through Prohibition and beyond, making it the most important winery in the Northeast and profoundly affecting the people and community of Hammondsport, where the company was headquartered.

In 1962, the Taylor family purchased the Pleasant Valley Wine Co. in the Finger Lakes and took the company public. Ranked sixth in domestic wine production and ripe for corporate takeover, the company was sold to Coca-Cola in 1977. Three more changes of corporate ownership followed until, in 1995, this once-dynamic and important wine producer was obliterated, tearing apart the local economy and changing a way of life that had lasted for nearly a century.

NY Taylor wineDrawing on archival research as well as interviews with many of the principal players, Thomas Pellechia’s Over a Barrel: The Rise and Fall of New York’s Taylor Wine Company (SUNY Press, 2015) traces the economic dynamism of the Finger Lakes wine region, the passion and ingenuity of the Taylor family, and the shortsighted corporate takeover scenario that took down a once-proud American family company.

In addition to providing important lessons for business innovators, Over a Barrel is a cautionary tale for a wine region that is repeating its formative history.

Pellechia is an independent journalist and writer who previously produced wine in the Finger Lakes and operated a wine shop in Manhattan. He is the author of Wine: The 8,000-Year-Old Story of the Wine Trade, The Complete Idiot’s Guide to Starting and Running a Winery and Timeless Bounty: Food and Wine in New York’s Finger Lakes. He lives in Hammondsport, New York.

Note: Books noticed on The New York Almanack have been provided by their publishers. Purchases made through this Amazon link help support this site.

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Filed Under: Books, History, Mohawk Valley, Western NY Tagged With: Agricultural History, Culinary History, Economic History, Finger Lakes, Industrial History, wine

About Editorial Staff

Stories written under the Editorial Staff byline are drawn from press releases and other notices. Submit your news to New York Almanack here.

Reader Interactions

Comments

  1. James Fox says

    December 5, 2016 at 10:51 AM

    Are the original recipes for Taylor Sparkling Burgundy and or Great Western Sparkling Burgundy
    ( I understand they were different ) still being produced ?

    What was the last date for Taylor Sparkling Burgundy. I still have an un-opened bottle
    with a bar code of 88940 00076

    For years GW was a tradition for our family to serve it at Thanks Giving and Christmas and
    other special occasions.

    Reply
    • David L says

      December 12, 2016 at 10:53 PM

      Yeah, I have been looking for Taylor Sparking Extra Dry for 4 years now. We have the same tradition for Christmas and the only thing I have found that even comes close is Brickstone Cellars Extra Dry American. HOWEVER, I have a really good solution for you. The Taylor Cellars building was purchased and US Bonded Winery No. 1 is producing again. If you go here: http://pleasantvalleywine.com/pvw_order.taf you can order GW Sparkling Burgundy from them. Hope this help. Wish I could get the Taylors back, but there is no way that Constellation would ever do that.

      Reply
  2. Charles Bryant says

    March 30, 2017 at 6:01 PM

    Hi I’m still looking for n y state Taylor​ burgundy wine is this wine sold anywhere that u know of. I live NC and I could easily purchase this wine in NYC but living here they don’t know what the hell I’m talking about. Looking forward to hear from you

    Reply
  3. Lynne says

    August 1, 2017 at 10:55 AM

    I have been buying Taylor Sangria for years
    In CT & now can no longer find it. My
    sister can no longer purchase it in
    PA. Does anyone know why?
    I’ve been looking for a contact #
    For the wine company to no avail

    Reply
    • Gail says

      November 20, 2017 at 7:09 PM

      I’m having the same issue trying to find Taylor Sangria. All I get are stores offering me an alternative, none of which compare. Desperately wanting to find a contact that will ship to Arkansas.

      Reply
      • Lucille Blue says

        June 27, 2018 at 1:27 PM

        No answer, still seeking.
        Taylor Sangria was the best wine ever, and at a great price. I ordered it by the case and turned on store owners and friends. If you ever get an answer, please contact me: lucilleblue2007@gmail.com

        Thanks
        Lucille

        Reply
        • Joel Mason says

          April 19, 2019 at 10:38 PM

          I opened a ramada hotel in bath ny in 1976. They were producing and selling wine. One brother split off and started his own winery.
          The main company was sold to Coca Cola and moved to California. Ths grapes stayed in the finger lakes but were shipped out.

          Reply
  4. Donald Hoooper says

    August 30, 2017 at 4:05 PM

    I am looking for your Catawba wine. I used to be able to get it at the ABC Liquor stores here in Ocala, FL., but they no longer carry it. Can you tell me where I can get it? Can I order it from you. I am WELL over 21 years old.

    Don

    Reply
    • Linda Dye says

      September 18, 2019 at 11:20 PM

      I have a 1966 Taylor New York State bicentennial champagne, still in the original cedar box with the original parchment paper. Bottle #3877 out of 4800 bottles made. Bottle 0 was given to the President and bottle 00 to the Vice President, 1 -50 were presented to each state. There is a complete history of this champagne in the lid of the red velvet lined box.

      Reply
    • Gary says

      April 25, 2020 at 8:48 PM

      The Taylor Lake Country Red is very similar. I used to be able to purchase the Taylor Pink Catawba in NJ in 2008. They told me the Pink Catawba was going to be discontinued and I purchased the last case that I could from them.

      Reply
  5. dawn kilts says

    October 15, 2017 at 6:58 PM

    I am looking for the recipe for oriental cheese spread with taylor sherry that was part of a booklet given out at the winery in the the late 60s/early 70’s

    Reply
    • Michelle says

      October 19, 2017 at 10:36 AM

      I found this thread looking for a recipe myself and discovered it was in this cookbook. There are several copies for sale on eBay. I’m not 100% sure it’s the recipe I am looking for. I am remembering one that they gave out at the winery that was mayonnaise based with cooking Sherry I believe on top of Ritz crackers. Do you know if that is the one? And I’m not sure I want to spend all the money for just one recipe
      Ihttps ://m.ebay.com/itm/Favorite-Recipes-From-The-Kitchens-of-The-Taylor-Great-Western-Wineries-1985/132365884755?_trkparms=aid%3D222007%26algo%3DSIM.MBE%26ao%3D1%26asc%3D20161006002618%26meid%3Dbae548cd7d38488a8d60dd9116b86d8b%26pid%3D100694%26rk%3D1%26rkt%3D4%26sd%3D391904699011&_trksid=p2385738.c100694.m4598

      Reply
      • KT says

        December 29, 2018 at 8:10 PM

        I just purchased this cookbook from a thrift store today!

        Cheese Spread Oriental
        Ingredients:
        3 tbsps. Taylor NYS Dry Sherry
        1/2 tsp. Curry powder
        8 oz. cream cheese, softened
        1 cup sharp cheddar (4oz), shredded
        1/4 tsp. Salt
        1/4 cup chutney, finely chopped
        1 tbsp. Green onion tops, finely chopped
        Toasted almonds, chopped

        Directions:
        Stir Taylor Dry Sherry into curry powder in a 1 quart bowl and allow to stand five minutes. Combine cream cheese, cheddar cheese, salt, chutney, and onion with the Dry Sherry-curry mixture; blend throughly. Spread onto chippers or Melba rounds or press mixture through a pastry tube fitted with a large open tip. Sprinkle with almonds. Serve at room temperature for full flavor. Suggestion: To make as a dip, thin to desired consistency with a little Taylor Dry Sherry. Caution: mixture will be thinner when warm.

        Enjoy!

        Reply
  6. Anthony Cindrich says

    December 3, 2017 at 1:06 AM

    I just acquired a well storwd,and with original box Taylor EXTRA Brut Dry NEW York State Champagne in a Magnum(1.5L).I came across this site,while trying to figure out what I have.

    Reply
    • Michael Brain says

      December 5, 2017 at 9:01 PM

      I was just attempting to find out if my 750 month bottle of Taylor Brut Champagne (very dry) has any value. The top under the white “cover” appears to be the old wire around the cork type. I’m not sure how old it is. Is it a collectible? What can I do with it? I don’t drink

      Reply
  7. Luis E. Munoz says

    February 8, 2018 at 12:00 AM

    I enjoy tremendously their ports and Cherry’s they are superb and the quality is no different or superior to the Spanish or Portuguese Sherry’s it sadden’s me greatly to see such tradition and quality to be lost…

    Reply
  8. Patrick says

    February 21, 2018 at 10:16 PM

    I have a pool cue with a Taylor Wine Company bottle cage on the butt. It was a gift from my dad’s friend in the 1970s. An absolutely beautiful cue and still straight as an arrow. Any info on these?

    Reply
  9. Robin says

    April 6, 2018 at 10:59 AM

    I have a bottle of Taylor 1976 New York State pink champagne? Just wondering if anyone knows the value of an unopened bottle?

    Reply
    • Jim says

      January 2, 2019 at 9:28 AM

      I have a 1.5 liter of same pink champagne…..Jim

      Reply
    • Nita says

      August 13, 2020 at 2:29 AM

      Have yoi determined the value? Interested in selling?

      Reply
  10. Allan Stone says

    May 25, 2018 at 4:22 PM

    On April 5, 1976 I purchased bottle #2218 of Taylor Bicentennial Champagne. It has never been opened; I have the wooden box it came in and the cardboard box that the wooden box came in, along with the original purchase receipt. The legend inside the box says the “unique champagne began mellowing in 1966 and is unique because it was produced wholly from “Aurore” grape

    I’d like to know if it’s worth anything or should I just go ahead and open it to see if it’s any good.

    Reply
    • JOSEPH LASTER says

      September 17, 2019 at 6:42 AM

      I have bottle #3788 of the Bicentennial Champagne in the cedar box. Looking for info

      Reply
  11. Lucille Blue says

    June 27, 2018 at 1:17 PM

    Is there anyway to fine a Taylor Sangria or a compatible wine?

    Reply
  12. Dick M. says

    August 8, 2018 at 3:31 PM

    A young Walter Taylor, who started the Bully Hill Winery, was a personal friend of mine. Unfortunately he was involved in an auto accident that killed his wife and child. He resided in a rotation hospital bed, until his death. What a great guy, who hated Coca Cola. His art work on the Bully Hill labels was outstanding, even having one of the Space Shuttle in Florida.

    Reply
    • Joel Mason says

      April 19, 2019 at 10:43 PM

      Yes he was a g great person. I did not know the story of his demise. I opened the ramada inn in 1976 and always visited Bully Hill and Walter Taylor. Somewhere I have a signed picture he gave me. He was a great person and was unhappy when his family sold the company and his name to Coca Cola.

      Reply
  13. Mr. Bill says

    December 7, 2018 at 6:41 PM

    Thanks to my father I have always enjoyed Taylor Cream Sherry aa a before dinner drink, and through the years something nice to sip on while researching my art pottery collections. However, I noticed in recent months their cream sherry has taken a major turn in taste, which has been consistent through several batches? Has anyone else had the same experience? Seems to have lost its distinctive “bite”, which I find disconcerting. Shame that I may have to find a new brand?

    Reply
  14. Michael Taylor says

    March 2, 2020 at 1:47 PM

    I am currently sitting in one of the executive offices at the Taylor Winery building which is now the Finger Lakes Boating Museum. For anybody who is interested in history or simply browsing through the building, I can tell you everything has been kept in immaculate shape including the music hall and wine cellar. We still have the original thousand and two thousand gallon barrels as well as numerous displays on the winery and its history all of which is publicly accessible. And of course, we have boats. If you’re looking for a history of the Finger Lakes and Taylor Wineries in one awesome building I highly recommend visiting!

    Reply
  15. Iggy C. says

    June 20, 2020 at 12:55 PM

    I am currently drinking a bottle of Taylor Extra Dry Champagne I inherited from my parents. Is there a way to estimate its age? It’s lost some of its effervescence but we’ll still finish it making Mamosas. The # on the bottom ridge of the bottle is 30 94 WP-1225 OK-I-A 20

    Reply
  16. joe marks says

    January 30, 2021 at 12:07 PM

    I am 91 and lived in Binghamton, NY for 60 yrs. I often toured the wine country of NYS and visited the Taylor Winery. I think the brut champagne was the best wine that Taylor made.
    The winery was sold, however one of the sons opened his own company. If any one knows more history about this please contact me.

    Reply
  17. Nicole says

    May 23, 2022 at 2:31 AM

    Hello I have a 1991 special race edition dated May 26th 1991 extra dry champagne fermented in the bottle for sale.

    Reply

Trackbacks

  1. Online Posts and Articles on the History of Wine: #7 | Hogshead - A Wine Blog says:
    March 2, 2015 at 9:01 AM

    […] The New York History Blog: Review of Rise and Fall of NY’s Taylor Wine Company […]

    Reply
  2. What Is Cold Duck | THE NIBBLE Blog - Adventures In The World Of Fine Food says:
    May 30, 2018 at 8:46 AM

    […] Cold Duck was the party bottle of the 1960s and 1970s (photo courtesy Taylor Wines […]

    Reply

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